Agridev
A local fertilizer supplier in Indonesia, Agridev, part of Ajinomoto, focuses on agriculture projects by providing high-quality fertilizers for flowers, fruits, plants, and fodder. Recognizing the challenges farmers in Indonesia face due to a lack of fertilizer, this supplier was established to fill this gap. The company aims to not only supply fertilizers but also educate farmers about proper agricultural practices and the benefits of their products.
The local fertilizer supplier wanted to revamp its social media strategy to better engage farmers and promote its products. After previously working with a marketing agency for two years, the content had become too generic and lacked the creativity needed to make an impact. They needed a fresh approach to ideation, design, and post timing to better connect with their audience. Their goals were to increase sales, improve product awareness, and move away from ineffective marketing strategies.
We began by auditing the supplier’s existing social media presence to identify areas for improvement. Then, we developed a tailored content plan focused on engaging farmers and agricultural businesses. The content included posts explaining their products, showcasing their benefits, and offering educational tips to help farmers improve their practices. To amplify the reach, we managed Meta Ads campaigns that targeted specific demographics and regions, driving traffic to their pages. We also implemented a posting schedule based on audience behavior to ensure high engagement rates. Regular performance analysis helped refine the strategy, ensuring continuous improvement.
Increase in Instagram reach within a month
Increased Instagram followers within a month
Increase in Facebook reach within a month
Increase in Facebook impressions within a month
At Top4 Technology + Marketing, we are constantly improving our skills to ensure we deliver the best marketing strategies that produce real results for your business.
From SEO and content marketing to social media and paid ads, our team is ready to assist you!
Our free strategy calls require no more than 45 minutes of your time. Use the form above to select a good day and time to chat!