Elto IT Services
Elto IT Services, a division of Efiniti Telecommunication Services LTD (established in 2006), is a trusted, Australian-owned provider of end-to-end IT solutions. Operating in the Information and Communications Technology (ICT) sector, Elto specializes in managed IT services, IT security, cloud solutions, and network infrastructure. Known for its excellence, Elto delivers premium IT services and operates as an outsourced operations specialist for businesses of all sizes.
The IT services provider faced several challenges in their digital marketing efforts. The company struggled with generating leads and creating consistent, engaging, and relevant content. Their social media presence on Facebook and LinkedIn was limited. Additionally, Elto was often misrepresented as a software company rather than an IT services provider, causing confusion and misalignment with potential customers' expectations. They also lacked a comprehensive digital marketing strategy and had not set up website analytics or Google Search Console (GSC). Improving SEO, domain authority, and generating high-quality leads were key priorities.
To address these challenges, we implemented a comprehensive strategy. We listed Elto IT Services on the Top4 platform to boost local visibility and set up Google Analytics and Google Search Console to monitor website performance. The website was fully optimized with high-quality content and regular blog posts to improve SEO and domain authority. On social media, we managed their Facebook and LinkedIn accounts, posting consistent and engaging content to build brand awareness. Additionally, we optimized their Google Business Profile and executed email campaigns to drive traffic and nurture client relationships.
At Top4 Technology + Marketing, we are constantly improving our skills to ensure we deliver the best marketing strategies that produce real results for your business.
From SEO and content marketing to social media and paid ads, our team is ready to assist you!
Our free strategy calls require no more than 45 minutes of your time. Use the form above to select a good day and time to chat!