Social Media Marketing for Life Coaches

How did we help achieve a sold-out taoist meditation event for Australia’s Taoist community?

Healing Tao Sarina Stone

About

Healing Tao Australia, a community for Taoist meditation enthusiasts, promotes the practice and philosophy of Taoism across Australia. In 2023, the community organised a grand event with a focus on internal growth and well-being to deepen the understanding and application of Taoist teachings.

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Healing Tao Sarina Stone

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Our Digital Marketing Services

Digital Marketing Challenge

For Healing Tao Australia's year-end event led by Sarina Stone, the challenge was twofold: to significantly expand their reach beyond the existing community and ensure a complete sell-out of its annual Internal Organ Chi Massage Seminar and Healing Love Workshop. Despite its established base, tapping into a broader audience and achieving full attendance required a nuanced approach. It was crucial to not only attract interest but also convert this into actual ticket sales, a task demanding a strategic and well-orchestrated digital marketing campaign.

Our Digital Marketing Solution

Our solution encompassed a comprehensive digital marketing strategy. We launched an aggressive email marketing campaign, targeting both existing members and potential new enthusiasts. Social media marketing was ramped up, with engaging content on platforms like Facebook and Instagram, complemented by carefully targeted paid ads to maximise reach. These efforts created a buzz around the event, steadily building anticipation. The result was a remarkable success - by November 2023, the event had completely sold out, a testament to the efficacy of our targeted digital approach.

31.1%

Avg click-through rate for email marketing campaigns

4.1K

Increase in Instagram organic reach within a couple months

89.3 %

Increase in organic impression on Facebook within three weeks

2.3K

Total impressions on Instagram within a months

Email Marketing, Facebook Ads, Social Media Marketing, Top4 Platform, |

Whether you're planning a big corporate event or a local festival, getting people to show up is half the battle. From getting the word out there for your event to maximising your ticket sales, we've got the perfect solution for your event's success. Get in touch and we’ll walk you through how to 10X your events' ticket sales with a proven online marketing strategy.

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