Sahira Hotels Group
This hotel group in Bogor offers halal-friendly, family-oriented accommodations with exceptional service. With three locations—Sahira Butik Hotel Paledang, The Sahira Hotel (opened in 2015), and Sahira Butik Hotel Pakuan (opened in 2017)—the group has earned numerous accolades, including being listed in Tripadvisor's Travelers' Choice 2024 and recognized as a Kids-Friendly Hotel in Bogor since 2019. Catering to leisure, business, and special events, these hotels have become a trusted choice for a wide range of guests.
While the hotel group had a strong presence on local listing platforms like Tripadvisor, they weren’t fully utilizing their website or social media to drive bookings and increase sales. To boost visibility and sales, especially during the high-demand holiday season of Christmas and New Year, they needed a stronger digital advertising strategy. They approached us to manage Google Ads and Meta Ads campaigns to generate more leads and bookings for their three locations.
For Google Ads, we conducted comprehensive market, target audience, and keyword research to create an effective campaign strategy. Based on our findings, we recommended running both search and display ads to maximize their reach. We crafted and executed tailored ad campaigns for each location, targeting potential guests during the holiday period. For Meta Ads, we developed a strategic campaign plan based on audience insights, featuring visually appealing content to highlight the hotels’ unique features and holiday promotions. The campaigns successfully increased visibility for all three locations and generated more leads.
increase in bookings within a month
increase in reach on Facebook within a month
website click within a month
incraese in CTR within a month
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