SEO Services for Gift Shop

How We Helped an Affordable Gifts and Homewares Store Improve SEO and Boost Sales

Zensational Gifts

SEO Services - Zensational Gifts

About

This gifts and homewares store in Queensland, Australia, offers a diverse selection of unique products for various occasions. Specialising in gifts, home decor, and practical items, the store provides fast delivery across Australia. With a focus on quality and affordability, they make it easy for customers to find the perfect gift for any occasion.

Website

Zensational Gifts

Social Media

Our Digital Marketing Services

Digital Marketing Challenge

The business faced significant SEO and website management issues after unauthorized indexing and AdSense code were added to their site by an external party. These changes caused problems with Google Shopping and Google Search Console, including unauthorized ownership verification. Additionally, the store struggled with declining sales after the holiday season, despite running Google Ads campaigns. They also lacked a proper email marketing strategy, missing opportunities to re-engage existing customers and boost sales during slower periods.

Our Digital Marketing Solution

We started by creating a listing on Top4 to improve local visibility. Next, we optimized the website’s SEO structure to improve search rankings and visibility on Google Shopping. To help drive more sales, we implemented an email marketing strategy using Klaviyo. By leveraging their customer database, we sent promotional emails and newsletters, encouraging customer re-engagement and repeat purchases. These steps helped the store address its challenges and improve its online presence.

183.3%

Increase in Facebook content interactions within a month

1st

Page of Google for the keyword "gift shop in geebung"

193.8%

Increase in Instagram content interactions within a month

193.9%

Search results increase on Google Business Profile

Email Marketing, Google My Business Management, SEO, Social Media Management, Top4 Platform, |

Struggling with SEO or customer engagement? We’re here to help you optimize your website and grow your sales. Reach out to us now!

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SEO Services - Zensational Gifts
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